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Lily Gardner Privacy Policy

We have updated our Privacy Policy as of May 25, 2018. This update reflects changes in data protection laws and explains your rights in managing the information you share with us.


1.1 This website (the “Site”) is provided and operated by Lily Gardner Ltd (“we”, “us” or “our”), a jewellery and accessories retailer located in London, United Kingdom. We take the privacy of your information very seriously and understan that it is important for you to know what types of information we collect from the Site and how we treat information we may receive from you.

1.2 By using the Site and purchasing any products (“Product(s)”) via the Site, you have agreed to be bound by this privacy policy in respect to the information we collect about you (“Privacy Policy”). By taking action on this site, you confirm that you have read and understood our Privacy PolicyCookie Policy, and Terms and Conditions.

1.3 This Privacy Policy should be read in conjunction with our Terms of, which can be found in our Terms and Conditions. These policies describe how we legally collect and use your provided information and your choices and rights in regards to the info you provide.


2.1 We may collect and store the following personal information about you:

(a) certain information required to register with the Site (including title, first and last name, telephone number, email address and delivery and invoice address);

(b) details of any requests for Products you make through the Site;

(c) billing information such as your credit card number and expiry date; and

(d) other information you generate as a result of Site interactions, such as login and password details and any communications you have with us (if you report a problem, ask for assistance, or send us feedback).

This information may be requested of you if you sign up for our newsletter, purchase a product, contact us, or create a profile on the Site. You have the right to opt-out of providing us with your information to create a profile. However, this will require you to fill in all necessary information upon each purchase. In order to save your payment and delivery details for future purchases, you will need to set up an account. You may change or remove any information through your account settings.


We may automatically collect information such as the type of internet browser and operating system you use, the Internet Protocol (IP) address of the computer you are using, your actions on the site, the website from which you linked to our Site and the website you visit as you leave the Site. We use this information to collect broad demographic information about the visitors to the Site and to improve the Site’s content and to help us understand how users are interacting with the Site and services provided.


4.1 Our primary purpose in collecting user information is to provide you with a safe, smooth, efficient and customised experience and to provide the Product(s) you may have requested.

4.2 By using our Site and providing your personal information, you agree that we may use your personal information in order to:

(a) administer the Site;

(b) process your order(s), including dispatch, payment and returns (if applicable);

(c) collect payment for any Products we provide to you;

(d) make general improvements to our Site and the Products we offer;

(e) analyse how customers are making use of the Site;

(f) resolve disputes and troubleshoot problems;

(g) enable third parties to carry out technical, logistical or other functions on our behalf;

(h) prevent, detect and investigate potentially prohibited or illegal activities (including fraud and abusive use of the Site), and enforce our Website Terms and Sale Terms; and

(i) notify you of certain offers and new products (subject to your right to unsubscribe or opt-out).

4.3 European Union data protection laws enforce a “lawful basis” for obtaining and storing personal information from citizens of the European Economic Area. These include:

(a) Acting on the contract we have with you in order to deliver our services;

(b) Legal compliance (i.e. tax laws require us to keep records of payments made through our services);

(c) Improvement and safety interests that enable us to keep the Site free from fraud and provide the highest quality customer experience.



5.1. How we use cookies

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us. You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

5.2. List of cookies we collect

The table below lists the cookies we collect and what information they store.




The association with your shopping cart.


Stores the category info on the page, that allows to display pages more quickly.


The items that you have in the Compare Products list.


Your preferred currency


An encrypted version of your customer id with the store.


An indicator if you are currently logged into the store.


An encrypted version of the customer group you belong to.


Stores the Customer Segment ID


A flag, which indicates whether caching is disabled or not.


You sesssion ID on the server.


Allows guests to edit their orders.


The last category you visited.


The most recent product you have viewed.


Indicates whether a new message has been received.


Indicates whether it is allowed to use cache.


A link to information about your cart and viewing history if you have asked the site.


The ID of any polls you have recently voted in.


Information on what polls you have voted on.


The items that you have recently compared.


Information on products you have emailed to friends.


The store view or language you have selected.


Indicates whether a customer allowed to use cookies.


The products that you have recently viewed.


An encrypted list of products added to your Wishlist.


The number of items in your Wishlist.



6.1 Credit or debit card payments will be collected by us. In order for payments to be processed you may need to provide some necessary details to our payment processor. We tell you about this at the point we collect that information on the Site.

6.2 We may also share your personal information with:

(a) other companies we have instructed to provide services or goods for us;

(b) law enforcement agencies, other governmental agencies or third parties if we are required by law to do so; and

(c) other business entities should we plan to merge with or be acquired by that business entity, or if we undergo a re-organisation with that entity.

6.3 Except as expressly set out in this Privacy Policy, our Website Terms, or our Terms of Sale, we will not disclose any of your personal information without your permission.


7.1 We cannot be responsible for the privacy policies and practices of other websites even if you access them using links from our Site and we recommend that you check the policy of each website you visit and contact its owner or operator if you have any concerns or questions.

7.2 In addition, if you linked to this Site from a third party website, we cannot be responsible for the privacy policies and practices of the owners or operators of that third party website and recommend that you check the policy of that third party website and contact its owner or operator if you have any concerns or questions.

7.3 You are not entitled (nor will you assist others) to set up links from your own website(s) to the Site (whether by hypertext linking, deep-linking, framing, toggling or otherwise) without our prior written consent, which we may grant or withhold at our absolute discretion.


8.1 We retain your private information only if an account is created for the purpose of repeat shopping. Our sales processing system will also store your name, email address, phone number, and delivery address. This information can be removed upon request at any time.

8.2 The transmission of information via the internet is not completely secure and we cannot guarantee the security of your personal information transmitted to us or provided through the Site.

8.3 As part of our service of providing Products to you through the Site, the information you provide to us may be transferred to countries outside of the European Union (“EU”). By way of example, this may happen if any of our servers are from time to time located in a country outside of the EU or one of our service providers is located in a country outside of the EU. These countries may not have similar data protection laws to the UK. If we transfer your information outside of the EU in this way, we will take steps with the aim of ensuring that your privacy rights continue to be protected as outlined in this Privacy Policy.

8.4 If you use the Site while you are outside the EU, your information may be transferred outside the EU.

8.5 Customers residing in certain countries, including the EU, have the right to view, correct, and request deletion of private information. You can request a downloadable copy of your information or delete your account at any time.


Where we use your personal information for mailing purposes, you will have the right to unsubscribe at any time. To unsubscribe just click on the unsubscribe link of any marketing email that you receive from us.


If you have any questions about this Privacy Policy, please contact us on


We may amend this Privacy Policy at any time by posting the amended terms on the Site and sending an email updating you of the changes. All amended terms will automatically take effect immediately on posting. Please check this Privacy Policy periodically to inform yourself of any changes. In continuing to use the Site you confirm that you accept the then current terms and conditions in full at the time you use the Site. Most recent update: 21/05/2018





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